CUSTOM TOOLS · AUTOMATION · AI · FOR SMALL BUSINESSESTHINK AND BUILD · CAOUA://METHODE
YOUR CUSTOM TOOL,
FROM IDEA TO LAUNCH.
I love to create: I've built my own businesses and software that runs on its own. I equip small businesses: I design custom tools and automate what wastes your time, with AI where it helps. A website stays a good entry point. Based in Mons, active across Hainaut and Walloon Brabant.
[FIG.01] GUILLAUME CHASSE ENTREPRENEUR · I LOVE TO CREATE MONS · HAINAUT · BW
CUSTOM TOOLS ✳ AUTOMATION ✳ AI ✳ WEBSITE ✳ DIGITALIZATION ✳ STRATEGY ✳ COMMUNICATION ✳ CUSTOM TOOLS ✳ AUTOMATION ✳ AI ✳ WEBSITE ✳ DIGITALIZATION ✳ STRATEGY ✳ COMMUNICATION ✳
[ 01 / THE HOUSE ]
A good project should not end up in the graveyard of ideas.
My job: give it a body. A clear strategy, communication that rings true, the tools to track and sell. I've built my own businesses, I know what gets stuck and what gets moving, so I spare you the detours. “Caoua” is the coffee you grab to lay it all out.
The method:lay it out, structure it, build it. From idea to reality, with you.
GUILLAUME CHASSE · CAOUA.BE
[ 02 / WHO IT'S FOR ]
You have a project to grow.
YOUR PROJECT FIRST
An idea, a product, a business.
MakerProducerShopkeeperFreelancerSMEFounder
Projects that respect people and the living world have a special place with me. And even if yours fits no box, the moment you want to move it forward, we have something to talk about.
[ 03 / THE MISSIONS ]
What I sell, clearly.
3 MISSIONS FOR YOUR NEED
No one-size-fits-all. Three clear missions. We often start with a diagnostic, then go all the way depending on where you stand.
/ Mission 01 · the entry point
Caoua Diagnostic
You want a clear view.
Half a day. We review your business and spot what can be tooled or automated.
Showcase site, pre-order or online shop. A site that looks like you and actually works.
05
Strategy & go-to-market
Positioning, channels, message. Getting your offer in front of the right people.
06
Communication & identity
Naming, identity, packaging, materials. What you show must be clear and truly you.
[ 05 / THE METHOD ]
Served in three steps.
PROTOCOL INTENTION → RECIPE → PROJECT
01/ BRIEF
The intention
We set out what you really want and the impact you aim for. An honest brief, no fluff.
02/ FRAME
The recipe
We structure it: regulations, product, packaging, channels. The exact recipe, in black and white.
03/ DELIVERED
The project
You can see it, touch it, sell it. A real product, on the market.
[ 06 / DELIVERED ]
Ideas brought to life.
MY CREATIONS & MY CLIENTS
Brand built from A to Z
E-Picier
From concept to product sold.
A fine-food grocery built from scratch, with no brand or sales channel at the start. I built the positioning, identity, packaging, webshop and regulatory frame, right up to the first sale.
The journey
01 Market analysis02 Positioning & identity03 Packaging04 Webshop05 Regulatory06 First sale
Brand built from A to Z
Mr Gaston
From storefront sign to burgers sold online.
A restaurant to brand and run online. Signage, logo, POS display, product photos, pre-order e-shop and guidelines, all built single-handed.
A business to create entirely, from the offer to the tools. Positioning, identity, website, CRM, accounting and online booking built from A to Z. A full-scale demonstration of CAOUA.
A local platform to give, collect and keep materials in circulation nearby: inert waste, green waste, energy, food & living matter. I designed the architecture and the identity, and built the platform, now live.
Study and production of the packaging for 5.G, the drink with five plants: ginger, goji, ginkgo, guarana, galanga. From product analysis to the printed can, ready to sell.
The journey
01 Product study02 Concept03 Can design04 Production
CAOUA // THE LAB
Alongside CAOUA, I make Wallonia's data talk. PAUSE, my data-journalism lab: stories that are sourced, verified and ready to share.
Discover PAUSE →
